Hi, I’m Jill, founder of Ethos, the first lifestyle platform focused on the intersection of personal and planetary well-being.
My interest in wellness began when I was a kid, often labeled a picky eater. But some of my best childhood memories were actually around food: the first time I tasted a garden-grown tomato, peeling my way to the heart of an artichoke, savoring fresh summer berries and melons. Then, while studying journalism and communications at the University of Pittsburgh, I began working at a local natural food store in part as a way to better feed myself.
That interest led me to a career in natural food sales and marketing, where I had the privilege of working with some of the biggest names in the industry, including Whole Foods Market, Clif Bar, Yogi Tea, Sambazon, Guayakí (now Yerba Madre), Traditional Medicinals, and many more. I served as the program director of the Socially Responsible Business Awards for nine years and worked on dozens of other events for the natural products industry.
In 2009, I returned to my roots and have since been focused on developing and implementing content strategies. I’ve produced more than 15,000 articles, newsletters, and videos for some of the biggest media platforms in the climate, health, and wellness spaces, including The Cool Down, VegNews, The Livekindly Collective, The Beet, Organic Authority, and Alicia Silverstone’s The Kind Life.
At Ethos, we’re building a new narrative around living mindfully: taking care of ourselves is as important as taking care of the planet. We bring this vision to life through carefully crafted content, immersive events, and thoughtfully designed newsletters that connect personal well-being with planetary resilience. By blending storytelling with strategy, we create experiences that inspire, educate, and empower communities to live with greater intention.
We’re shaping a cultural movement where wellness and sustainability are inseparable, fostering a mindset where beauty, food, travel, fashion, and climate are interconnected threads in a larger, more meaningful lifestyle.
I’m available for:
- Panels, moderating, and keynotes
- Editorial and op-eds
- Expert commentary and media interviews
- Content strategy and brand storytelling
- Event production and program development
- Product curation and editorial gifting
- Campaign concepting and creative direction
- Thought leadership and sustainability consulting
Please let me know how I can support you. Drop me an email and stay in touch on Instagram or LinkedIn.
Jill